What our website audit checks: 260 items in 13 areas.

Open an area to see what is included, starting with the 55 accessibility criteria.

  • Plumbers
  • Salons
  • Restaurants
  • Law offices
  • Shops
Search28 items

Titles, descriptions, headings, indexing, canonical URLs, sitemaps, internal links, pages that used to exist, and available search-result signals.

Live ranking signals depend on configured services. Findings reflect the pages reached.

AI search16 items

Structured data, a consistent business name, question-and-answer content, details present in the first HTML, and crawler-rule signals.

Configured OpenAI and Perplexity samples separately look for real mentions at scan time. They need a clear kind of business and location, and they can't guarantee recommendations.

Accessibility60 items

55 WCAG 2.2 A and AA criteria plus 5 related accessibility and policy items. Image descriptions, accessible names, labels, keyboard, focus, contrast, zoom, reflow, video, and PDF concerns.

Combines automation, configured browser tests, and human review. This is not a legal certification.

Speed14 items

Lighthouse, available real-user Core Web Vitals data, image sizing, loading behavior, blocking scripts, and third-party script weight.

Real-user data needs sufficient traffic. Browser and template checks require successful measurement.

Mobile9 items

Viewport, body text, tap-to-call, horizontal scrolling, reflow, fixed-width regions, zoom, and interaction.

Rendered checks are sampled and browser-dependent. They do not cover every device or journey.

Technical health22 items

Page metadata, image descriptions, broken links, duplicate content, soft 404s, robots rules, script errors, analytics tags, and network diagnostics.

Browser diagnostics may be incomplete or unavailable.

Security44 items

HTTPS, TLS, response headers, cookies, redirects, SPF, DMARC, common DKIM selectors, DNSSEC, CAA, exposed files, known script vulnerabilities, and consent tools.

These are configuration and risk signals. They are not a penetration test and do not establish compliance with any privacy law.

Content11 items

Reading level, blog freshness, FAQ content, distinct titles and descriptions, privacy and terms links, and leftover placeholder text.

Factual and legal accuracy still need professional review.

Local presence23 items

Name, address, phone, hours, business schema, available Google profile data, directions links, social links, and selected multi-location checks.

Google data requires configured access and a usable business and location match. Not every directory is checked.

Getting customers12 items

Contact forms, where your buttons lead, phone links, booking and chat widgets, and analytics.

The default audit does not send real enquiries or complete every journey. Some checks are conditional.

Ease of use10 items

Click-to-call, navigation while scrolling, media that plays by itself, font loading, cookie banners that get in the way, and not-found pages.

Several observations rely on sampled browser tests and available evidence.

Design and first impression6 items

Visible heading, business name, clear next step, contact visibility, oversized hero images, body text size, and zoom restrictions.

These are practical first-screen signals, not a complete design critique. Unreliable captures may need human review.

Trust5 items

Phone numbers that disagree across the site, call links versus the number shown, accessibility-policy claims, and whether your main button is in the first HTML.

Observable signals do not independently verify every business or policy claim.

Coverage varies by site and available data. The report identifies where further testing or human review is needed. A review item is not the same as a completed automated test.

Make room for every kind of visitor.

Some customers use a keyboard. Others rely on screen readers, magnification, or captions. Your website needs to support different ways of reading, understanding, and taking action.

Our framework includes 55 WCAG 2.2 Level A and AA success criteria, plus 5 related accessibility and policy items. Some checks require a person. An automated audit cannot establish complete accessibility or certify legal compliance.

  • Keyboard access. Navigation, focus, and the ability to take the next step.
  • Readable content. Contrast, text sizing, zoom, and small-screen reflow.
  • Clearer forms. Labels, instructions, and understandable error messages.
  • Documents and media. PDF and video concerns that deserve a closer review.

See exactly what to fix on your website.

Up to 500 pages, all 13 areas, and a plan your team can act on.

Show Me What to Fix